Bespoke Expertise. Exceptional Results.
Book a Consultation Explore Advisory ServicesHOLLISMERE advises those who own, fund, develop and oversee hotel assets — always independently, always aligned with the owner's interest. The house also advises the other side of the table — food and beverage makers entering the hotel channel — through its The Larder door.
Private investors, family offices and institutional owners seeking independent, owner-aligned counsel to protect value and improve returns.
Developers at all stages of the project lifecycle — from feasibility and concept through operator selection to pre-opening and stabilisation.
Equity sponsors requiring specialist hospitality due diligence, value creation planning and exit preparation across hotel portfolios.
Owner-operators and independent management companies seeking strategic guidance to improve performance and position for growth.
Banks and debt providers needing independent hotel assessments, covenant monitoring and workout advisory on secured assets.
National tourism bodies, sovereign funds and development agencies requiring specialist hospitality strategy and asset development counsel.
Six service lines, one standard: independent counsel, customised to the asset in front of us. HOLLISMERE offers no off-the-shelf packages — every engagement is shaped by the diagnosis of your situation, and agreed in a written engagement letter.
Owner-aligned counsel that protects asset value, improves returns and aligns operator performance with investor objectives across the full ownership lifecycle.
Independent technical and commercial guidance from site selection through to opening — positioning, programming, operator selection and pre-opening readiness.
Structured intervention for underperforming assets. We diagnose the root cause, build an actionable recovery plan and support ownership through implementation.
Unlocking revenue through sharper commercial strategy — distribution, pricing, sales and marketing aligned to asset positioning and ownership objectives.
Specialist procurement support for FF&E, OS&E and operational categories — protecting quality, controlling cost and ensuring on-time delivery for owners and operators.
End-to-end pre-opening advisory ensuring hotels open on time, on budget and with the operational foundation needed to perform from day one.
Four- and five-star full-service hotels — branded and independent — across urban, airport and resort settings.
Destination resorts, island retreats and ultra-premium properties where guest experience and asset value are equally critical.
Independent and soft-brand lifestyle properties where distinctive positioning and operational excellence drive RevPAR premium.
Serviced residence, aparthotel and extended-stay concepts where long-stay commercial models demand specialist expertise.
Standalone and hotel-embedded F&B concepts — restaurants, bars and all-day dining — with a focus on commercial performance.
Mixed-use developments, branded residence programmes and hotel-anchored masterplans where hospitality drives the value stack.
A disciplined sequence, applied to every engagement, whatever its size.
We begin with a disciplined diagnostic — understanding your asset, your objectives, and the gap between current performance and potential.
We bring ownership, operators and key stakeholders into alignment around a shared strategy and measurable outcomes.
We build a clear, actionable plan — with defined milestones, accountabilities and a realistic timeline for delivery.
We advise through delivery — supporting your team as the plan is implemented and holding every party accountable to it.
We track outcomes against objectives, refine where needed, and ensure performance gains are embedded for the long term.
HOLLISMERE serves in an advisory capacity only. Recommendations are offered for the client's consideration; decisions, implementation and accountability rest with the client. All engagements are governed by a written engagement letter.
One house, three doors. HOLLISMERE advises hotels on the hospitality channel, HOLLISMERE Privé gathers the food and beverage world around one table — and now Mereclaire builds the hotel's own booking door: a direct-booking website, engine and guest messaging, for a fixed fee, live in five business days.
Judgement — how to enter the hospitality channel, where the margin sits, what to do next.
The table — HOLLISMERE's private food and beverage circle, by invitation.
The door — so guests book with the hotel itself, and the hotel stops paying commission on its own guests.
Mereclaire — a HOLLISMERE house: its own company, endorsed by the house, separate in money, accounts, insurance and liability.
Anne Toba is the Founder & Principal Advisor of HOLLISMERE Hospitality Advisory. With more than two decades of experience spanning four continents, she is one of the most trusted independent voices in hospitality advisory — known for her directness, her rigour, and her unconditional alignment with owner interests.
Anne possesses a rare and highly valued combination of capabilities: deep fluency in Western hospitality standards and business practice, paired with a profound understanding of local cultural norms across Africa, the Middle East and emerging markets. This duality sets her apart. Where many international advisors impose a single template, Anne understands that a hotel's success in a new or culturally distinct market depends on its willingness to adapt — to respect local customs, reflect the identity of its community and earn the trust of the guests it serves.
She has advised hotel groups at the frontier — entering difficult, underserved and high-potential markets where international brands are exploring growth but where the path is far from straightforward. Her counsel in these environments has proved decisive: navigating regulatory complexity, managing owner expectations, building local leadership capability and ensuring that international standards are delivered in ways that resonate with — rather than alienate — the communities hotels are entering.
HOLLISMERE was built on the conviction that owners deserve counsel that is genuinely independent. That principle — combined with Anne's rare cultural range — means clients receive advice that is not only strategically sound, but grounded in the realities of the markets they operate in.
Speak with AnneTell us about your asset, your objectives and the challenge you are facing. We will respond with candour and without obligation. Your first meeting with HOLLISMERE is complimentary — a diagnostic conversation. Further meetings are paid working sessions, arranged under agreed engagement terms.
Wherever you are: HOLLISMERE advises owners and makers across Europe, Africa, the Middle East, Asia-Pacific, Latin America, the Caribbean, North America and beyond. Tell us where your asset or your business sits, and we will respond just the same.
